The Free Press, Mankato, MN

September 28, 2010

Weird News: A way to market beer

By Chuck Shepherd
News of the Weird

— In July, the prominent BrewDog brewery in Aberdeenshire, Scotland, began producing the world’s strongest (and most expensive) beer, called The End of History, which is 55 percent alcohol and sells for 500 pounds ($780) a bottle. As if to enrage both anti-alcohol and animal-welfare activists, BrewDog released the first 12 bottles taxidermally inserted inside the carcasses of roadkill (seven ermines, four squirrels and a rabbit). Said company founder James Watt, BrewDog aims to “elevate the status of beer in our culture.”

Questionable Judgments

Disrespecting Electricity: (1) New Hampshire teenager Kyle Dubois was critically injured in March when, during an electrical trades class, he and fellow students attached clamps to his nipples and plugged in an electrical cord. Dubois suffered permanent brain damage, and in August his parents sued the school district and the teacher. (2) As an alternative to the surgical scalpel, zapping a penis with electricity can produce a cleaner cut and with much less blood, according to a team of doctors from the Institute of Biomedical Engineering in Taiwan. Best of all, their July report noted, since the experiments were too risky for ordinary test volunteers, they performed all procedures on themselves.